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Photography & Art Direction

The process involves more than taking pictures but morely about crafting a visual narrative that aligns with brand identity, evokes emotion, and sparks curiosity. From conceptual development to final execution, each project is guided by an eye for detail and a commitment to strong, meaningful aesthetics.

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Graphic Design & Design Thinking

During my three years tenure with Unisport, I have worked across diverse formats including packaging design, stadium banner for Parken Stadion, UX/UI design, YouTube thumbnails, newsletters, design thinking and strategically crafted social media campaigns designed to engage and convert audiences.

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UI Design

This is a self-initiated conceptual project driven by my long-standing admiration for Playdead and their distinctive approach to game design. I was inspired to challenge myself by developing a modern website layout that highlights the core features and visual identity of the Playdead brand. Their work has consistently influenced my creative thinking, and this project allowed me to explore that influence through design.

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Product Design

Using 3D design to bring a product into the physical world is a deeply iterative and often complex process, but it’s also where some of the most valuable insights are found. This approach pushes me to think beyond just aesthetics and into how a product functions, feels, and interacts with its environment.

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Visual Design

Visual design exists at the intersection of art and structure. It is not only about what is shown, but how it is revealed over time. In these work, I explore a new way of experiencing visuals, one that prioritises atmosphere, silence, and intention, allowing the viewer to slow down and engage with form rather than excess.

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Discipline
Web Design & Art Direction

I’ve had the privilege of collaborating with PUMA, Nike, Adidas & New Balance on a series of promotional website projects focused on launching their latest football boots and product lines. My role combined art direction and web design, ensuring each campaign was not only visually impactful but also strategically crafted to enhance product visibility and drive conversions.

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E-commerce

An early self-initiated project that served as a bold entry into digital and physical creativity. Kill Villains Asap was a multidisciplinary exploration blending web design, graphic storytelling, product design and online business operations.

Through this project, I developed foundational experience in user interface design, brand identity, and the dynamics of launching and maintaining products.